Research

Research reveals how common online health marketing practices may violate patient privacy

EurekaAlert
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Research reveals how common online health marketing practices may violate patient privacy

Light Collective studies patient privacy

In this EurekaAlert article you'll learn about:
  • The Health Insurance Portability and Accountability Act (HIPAA) was passed in 1996. A study shows that some PHI is not as secure as expected.

  • Researchers reviewed the tactics of five digital medicine companies to demonstrate how browsing data related to health topics is shared with Facebook.

  • The Light Collective was founded to study issues around patient privacy and digital media.

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