Overview

Meet Your Guide: Blair Hirst
Blair Hirst has spent two decades at the intersection of digital health, product strategy, community infrastructure, and venture building — working inside major health systems, startups, and founder ecosystems where good ideas often fail because the builder is missing context, not talent.

This residency is for founders who need practical judgment while they build. Many founder programs hand every team the same pitch-deck playbook, assuming warm networks, venture fluency, technical teams, and enough runway to experiment. That is not the reality for many overlooked founders, non-profit builders, community operators, and rural or health-equity teams.

The residency is built around a different premise: founders closest to the problem deserve direct access to industry pattern recognition, product clarity, operating rhythm, and community-aware strategy. Instead of generic programming, you get guided build support — a place to pressure-test your model, sharpen your offer, map a product or pilot path, clarify who pays, and prepare a partner-ready narrative without losing sight of the people you serve.

Why this residency exists:
Most care economy, sustainable health, infrastructure, and rural development work does not fit cleanly into conventional startup categories. It often involves trust, policy, benefits, workforce, food, housing, access, local institutions, and long relationship cycles. That kind of work needs more than demo-day momentum. It needs durable strategy and a guide who understands both the market and the mission.

What you build here:
A clear founder thesis rooted in your lived or operator insight
A focused offer that customers, funders, or partners can understand
A product, service, or pilot pathway that matches your real constraints
A revenue and partnership narrative that can survive outside the room
A practical operating cadence for moving from idea to traction

Blair’s role is not to run you through a generic curriculum. It is to help you see around corners, make better build decisions, and turn community-rooted knowledge into infrastructure with staying power.

Residency Details

Live instruction & self pace learning

Practical modules

Lifetime peer community access

Modular

 Validate, design, and prototype a business that can start generating income quickly.

Problem Discovery & Value Proposition

Introduction

Customer Validation
Problem Discovery & Value Proposition

Foundation

Introduction

Brand Building & Landing Page
Problem Discovery & Value Proposition

Creation

Introduction

Pricing & Financial Systems
Problem Discovery & Value Proposition

Strategies

Introduction

MVP Development
Problem Discovery & Value Proposition

Creation

Introduction

From MVP to Market
Problem Discovery & Value Proposition

Creation

Introduction

Marketing Funnel & Pre-Launch Program
Problem Discovery & Value Proposition

Strategies

Introduction

What you'll build

Discover foundational concepts, advanced strategies, and practical applications.

The Foundations

Validate a business idea with real market data

Advanced Strategies

Build a functional MVP using no-code tools

Real-world Applications

Launch a business with automated operations to scale revenue efficiently

Choose Your Path

Choose Your Path

From self-guided playbooks to hands-on co-building — choose the level of support that fits your stage.

From self-guided playbooks to hands-on co-building — choose the level of support that fits your stage.

Playbooks

$599

USD

Full library of founder playbooks & templates

Self-paced — start building anytime

Cohort Residency

Popular

Popular

$2500

USD

Everything in Playbooks, plus:

Weekly cohort sessions with fellow founders

Guided by Blair as your residency lead

Live group mentoring & AMA calls

Co-Building Residency

$3699

USD

Everything in Cohort Residency, plus:

1:1 hands-on co-building sessions with Blair

Direct, ongoing access for real-time problem-solving

Dedicated support building your venture end-to-end

Lifetime access to the founder community

You seem either very interested, or have questions. Here are a few answers.

Who is this residency for?

What's the difference between Playbooks, the Cohort, and Co-Building?

How much does the residency cost?

How is the residency structured?

Do I get lifetime access to the materials?

Ok. What do I do next if I want to join?