Founder Residency

Everyone else walked past the problem.
You didn’t.

For the overlooked founder solving a real problem the market ignored. A residency, not an accelerator or AI agent — an operator, your problem, no cohort curriculum.

We’re taking bets. Let it be on you.

Overview

Meet Your Guide: Blair Hirst
Blair Hirst has spent two decades at the intersection of digital health, product strategy, community infrastructure, and venture building — working inside major health systems, startups, and founder ecosystems where good ideas often fail because the builder is missing context, not talent.

This residency is for founders who need practical judgment while they build. Many founder programs hand every team the same pitch-deck playbook, assuming warm networks, venture fluency, technical teams, and enough runway to experiment. That is not the reality for many overlooked founders, non-profit builders, community operators, and rural or health-equity teams.

The residency is built around a different premise: founders closest to the problem deserve direct access to industry pattern recognition, product clarity, operating rhythm, and community-aware strategy. Instead of generic programming, you get guided build support — a place to pressure-test your model, sharpen your offer, map a product or pilot path, clarify who pays, and prepare a partner-ready narrative without losing sight of the people you serve.

Why this residency exists:
Most care economy, sustainable health, infrastructure, and rural development work does not fit cleanly into conventional startup categories. It often involves trust, policy, benefits, workforce, food, housing, access, local institutions, and long relationship cycles. That kind of work needs more than demo-day momentum. It needs durable strategy and a guide who understands both the market and the mission.

What you build here:
A clear founder thesis rooted in your lived or operator insight
A focused offer that customers, funders, or partners can understand
A product, service, or pilot pathway that matches your real constraints
A revenue and partnership narrative that can survive outside the room
A practical operating cadence for moving from idea to traction

Blair’s role is not to run you through a generic curriculum. It is to help you see around corners, make better build decisions, and turn community-rooted knowledge into infrastructure with staying power.

Residency Details

Live instruction & self pace learning

Practical modules

Lifetime peer community access

What this residency is

For the overlooked founder solving a real problem the market ignored. A residency, not an accelerator or AI agent — an operator, your problem, no cohort curriculum.

The focus

A focused 2-week intensive on one critical problem. GTM experts brought in to sharpen go-to-market. Software providers and tooling to accelerate the build. Proof it works: traction, revenue, customers, or partners.

Building for

Sustainable health · Economic development · Infrastructure · Community care

Who it’s for

Founders, ecosystem builders, non-profits, and operators closest to the problem — building things the market walked past.

Co-building milestones

Each block of the residency ends with a real output — not a slide deck exercise. You move from problem to testable offer to first customer or partner conversation, with Blair working alongside you at each step.

Business problem and use case
Problem Discovery & Value Proposition

Foundation

Introduction

Offer scoping and customer targeting
Problem Discovery & Value Proposition

Foundation

Introduction

Pilot design and first customer path
Problem Discovery & Value Proposition

Creation

Introduction

Partner and customer acquisition sprint
Problem Discovery & Value Proposition

Strategies

Introduction

Launch milestone and 30-day operating plan
Problem Discovery & Value Proposition

Creation

Introduction

Customer-ready pitch and proof package
Problem Discovery & Value Proposition

Creation

Introduction

Ecosystem activation and referral strategy
Problem Discovery & Value Proposition

Strategies

Introduction

What you leave with

Concrete milestones, not materials. Each one moves the needle with a real customer, partner, or funder.

Defined use case

A testable business problem statement confirmed by at least one real stakeholder — not a thesis, a specific customer situation someone will pay or act on.

First customer or partner path

A working pilot design or service intake built around a real first target — a named customer, institutional partner, or funder with a clear next step.

Proof of traction

A customer conversation with a commitment, a signed MOU, a revenue event, or a confirmed pilot that shows your solution moves real people.

Choose Your Path

Choose Your Path

From self-guided playbooks to hands-on co-building — choose the level of support that fits your stage.

From self-guided playbooks to hands-on co-building — choose the level of support that fits your stage.

Playbooks

Full library of founder playbooks & templates

Self-paced — start building anytime

Cohort Residency

Popular

Popular

Everything in Playbooks, plus:

Weekly cohort sessions with fellow founders

Guided by Blair as your residency lead

Live group mentoring & AMA calls

Co-Building Residency

Everything in Cohort Residency, plus:

1:1 hands-on co-building sessions with Blair

Direct, ongoing access for real-time problem-solving

Dedicated support building your venture end-to-end

Lifetime access to the founder community

You seem either very interested, or have questions. Here are a few answers.

Who is this residency for?

What's the difference between Playbooks, the Cohort, and Co-Building?

How much does the residency cost?

How is the residency structured?

Do I get lifetime access to the materials?

Ok. What do I do next if I want to join?

Why does this have a fee instead of taking equity?

How are you keeping this accessible if it costs money?